There is a lot of talk about SEO and content marketing these days, and quite often it is based on how they are at odds: it’s one or the other. What is required now is a marriage of sorts between the two. SEO can’t exist without content, and content needs SEO to rank as well … Continue reading SEO for Content Marketing: The Basics
Search Engine Optimization is a process of choosing the most appropriate targeted keyword phrases related to your site and ensuring that this ranks your site highly in search engines so that when someone searches for specific phrases it returns your site on top. It basically involves fine tuning the content of your site along with … Continue reading What is Search Engine Optimization (SEO)?