Category Archives: PPC

Google Paid Advertising is Leading the Pack

Did you know that 95% of Google’s revenue comes from its paid advertising products? Should you even care? This surprising statistic actually makes a big difference to small businesses. Why? Because it’s forcing the company to pay more attention to paid advertising. This means, if your business wants to get ahead of the competition on … Continue reading Google Paid Advertising is Leading the Pack

Google Adwords Simply WORKS for Businesses

Been told that Google AdWords is a waste of time? Statistics beg to differ… On average, businesses make $2 for every $1 they spend on AdWords. This means they are DOUBLING their profits. If you aren’t getting any results from your AdWords campaign, it could be because you’re doing it wrong in some shape or … Continue reading Google Adwords Simply WORKS for Businesses

Using a Google Adwords Pay Per Click Manager to Promote Your Business

Google Adwords Pay per click (PPC) is a means to advertise business through the use of keywords/phrases in the search engines. The advertiser is required to only pay for each click that sends a visitor to his website. Search engines such as Google Adwords, Bing, and Yahoo are just some examples of search engines. They … Continue reading Using a Google Adwords Pay Per Click Manager to Promote Your Business

Which is Best for Your Business, Google Adwords or Facebook Ads?

When it comes to marketing your business, there is perhaps no better way to drive more traffic to your site – and fast – than pay per click advertising.  Google Adwords is arguably the most popular pay per click provider, and there is no denying that a well-crafted and executed Adwords marketing campaign can be … Continue reading Which is Best for Your Business, Google Adwords or Facebook Ads?

5 Huge Mistakes Most Google Adwords Marketers Make While Promoting a Local Business

When you utilize pay per click marketing appropriately, you have the chance to greatly increase your traffic, as well as your bottom line. However, when used inappropriately, pay per click marketing can end up wasting you a lot of money. How do you ensure your business gets the best possible results out of your efforts? … Continue reading 5 Huge Mistakes Most Google Adwords Marketers Make While Promoting a Local Business